Southern Decadence takes flight in New Orleans.

Sporting a large white mohawk, wearing a neon green tank top and carrying a purple, pink and blue sign bearing the words “Love is Love,” Dave Watt was all smiles.

It was his first time leading New Orleans’ annual Southern Decadence parade, and he was spreading the message that anyone who has HIV should be allowed to live stigma-free.

Watt, the leader of the HIV-awareness group Mr Friendly, said he landed the coveted spot in the parade because one of the grand marshals was so enthralled by his organization’s message.