Do homophobic attack ads really work? It’s complicated.

Colorado Rep. Brianna Titone, left, confers with Sen. Brittany Pettersen before Colorado Gov. Jared Polis delivers his State of the State address in Denver on Jan. 10, 2019. (Photo: David Zalubowski / AP file)

LGBTQ candidates once again made history in terms of the overall number elected to Congress and state legislatures across the country. However, many of them had to contend with homophobic and transphobic attack ads this election cycle…