5 THINGS TO KNOW

5 THINGS TO KNOW

Luvs gets it right when connecting with LGBT parents.

August 20, 2017 compassq Comments Off on Luvs gets it right when connecting with LGBT parents.

Finding an “insight” is the holy grail of marketing. Brands spend years and dollars mining data to find exactly the right way to connect with their target audience. The “insight” becomes the unique aspect of the target where the brand can find an even more unique connection. Finding the “insight” is a big part of what I teach in my class at NYU. It’s a big part of the work I do with clients. And there’s no better example than that of the brand Luvs.

5 THINGS TO KNOW

Madonna sued in Russia for being offensive.

August 20, 2017 compassq Comments Off on Madonna sued in Russia for being offensive.

Some Russian activists have sued Madonna for millions of dollars, claiming they were offended by her support for gay rights during a recent concert in St. Petersburg. Anti-gay sentiment is strong in Russia. In St. Petersburg, a law passed in February makes it illegal to depict homosexuality in a positive way to minors, and the author of that law has pointed to the presence of children as young as 12 at Madonna’s concert on Aug. 9.

5 THINGS TO KNOW

Pakistan transgender community heading towards equal rights.

August 20, 2017 compassq Comments Off on Pakistan transgender community heading towards equal rights.

Pakistan’s Parliament is poised to pass the nation’s first law recognizing transgender people as equal citizens and laying out penalties for discrimination and violence against them, a surprising victory for activists in a country with deeply conservative social views. The Transgender Persons Protection of Rights bill, which community members and activists say has the support of all the major political parties, is expected to pass easily in Parliament in the coming weeks.

5 THINGS TO KNOW

Internet dads are the first LGBT family to rep a high-fashion clothing line.

August 20, 2017 compassq Comments Off on Internet dads are the first LGBT family to rep a high-fashion clothing line.

You may find many parents playing in the park or taking a dunk in the pool with their kids. But one Atlanta couple has a slightly different agenda. They’re modeling with their little ones, and they’ve just made history as the first black LGBT family to represent a high-fashion European clothing line. Kordale Lewis and Kaleb Anthony first entered the spotlight in 2014 when they posted a photo on Instagram of themselves and their daughters getting ready for school. The pic went viral, garnering more than 50,000 likes.

5 THINGS TO KNOW

Some hope for an LGBT friendly Florida governor.

August 20, 2017 compassq Comments Off on Some hope for an LGBT friendly Florida governor.

The three Democratic candidates for Florida governor all pledged to support protections for the gay community during a conference of the Florida LGBTA Democratic Caucus on Saturday. Tallahassee Mayor Andrew Gillum, former state Rep. Gwen Graham and Orlando area businessman Chris King spoke individually during breakfast, lunch and dinner gatherings of the caucus Saturday at the Hotel Duval.

5 THINGS TO KNOW

How lesbians in Nazi Germany were treated.

August 19, 2017 compassq Comments Off on How lesbians in Nazi Germany were treated.

Among the Nazi regime’s many victims, as many as 15,000 gay men were sent to concentration camps. But there hasn’t been much information on how the regime treated lesbians. Samuel Clowes Huneke, a Ph.D. candidate at Stanford University, stumbled across four files on lesbian couples tucked away in the Berlin State Archive in 2015. To his knowledge, historians haven’t explored most of these files in extensive detail beforehand, though they may have been mentioned in some writings. Regardless, the files paint a detailed, if small, portrait of how Nazi officials treated lesbian women in Berlin.